ACEL Power and Electrified Marina Partner to Boost East Coast Marine Electrification
In a major development for the electric marine sector, ACEL Power, a leading innovator in electric propulsion systems, has officially announced a strategic partnership with Electrified Marina, widely recognized as the nation’s top-performing electric watercraft dealer. This collaboration is poised to redefine the electric boating landscape across the United States, with a clear focus on expanding the availability and adoption of high-performance, zero-emission marine solutions.
Under the agreement, Electrified Marina will become an authorized dealer of ACEL Power’s cutting-edge electric outboard motors, beginning with the company’s flagship Intelligent Electric Series—available in 50HP and 75HP variants. These systems are engineered for reliability, efficiency, and high torque output, delivering the kind of smooth and responsive performance modern boaters demand. The partnership will also extend to complete electric vessel solutions, including fully integrated pontoons and tritoons that are ideally suited to the American market.
A Fusion of Innovation and Industry Experience
Founded by former engineers from Tesla and SpaceX, Electrified Marina brings deep technical expertise and a proven track record of bringing sustainable innovations to the marine space. The company has consistently led the charge in electric boat retail, earning its reputation by curating best-in-class products, educating consumers, and helping marinas transition to cleaner alternatives.
At the heart of this partnership is “Joule,” a powerful electric tritoon outfitted with ACEL’s 75HP Intelligent Electric system. Currently showcased at Electrified Marina’s headquarters in Virginia, Joule represents the culmination of years of engineering innovation combined with a growing consumer appetite for cleaner, quieter watercraft. With pontoons and tritoons comprising a dominant share of the U.S. inland and recreational boating market, the Joule is expected to play a pivotal role in introducing mainstream boaters to the benefits of electrification.
“Our mission has always been to lead the transformation of the marine industry toward a more sustainable future,” said Erick Pinzon, Co-Founder of Electrified Marina. “Partnering with ACEL Power allows us to bring best-in-class propulsion systems to our customers while reinforcing our commitment to environmental stewardship and cutting-edge technology.”
Meeting the Demand for Sustainable Marine Propulsion
Boating is a beloved pastime for millions of Americans, but traditional gas-powered engines remain a significant source of emissions, noise pollution, and maintenance challenges. The shift to electric propulsion offers a compelling alternative: instant torque, near-silent operation, and lower lifetime operating costs. However, widespread adoption has been slowed by a lack of readily available products, education, and dealer support.
The collaboration between ACEL Power and Electrified Marina directly addresses these barriers. By combining ACEL’s scalable electric propulsion technology with Electrified Marina’s hands-on sales and support network, the partnership is set to provide boaters with a streamlined, turn-key path to electrification.
Electrified Marina’s strong retail presence and educational outreach programs make it a natural distribution partner for ACEL’s growing product line. Customers will now have the opportunity to experience electric boating firsthand, with access to test rides, consultations, and end-to-end support from knowledgeable staff who understand both the technical and lifestyle benefits of going electric.
“Electrified Marina has played a pivotal role in accelerating electric boat adoption by making the technology approachable and trusted,” said Natasha Chawla, Vice President of Sales and Marketing at ACEL Power. “We believe the Joule tritoon is an excellent platform to showcase our Intelligent Electric 75HP system. Pontoons are America’s favorite way to relax on the water, and pairing that with clean, quiet electric power makes for an unbeatable experience.”
Tailored Electric Vessel Packages for the U.S. Market
While the electric outboard market continues to evolve, consumer expectations have shifted beyond standalone propulsion systems. Today’s boaters are increasingly seeking integrated, turnkey electric vessels that eliminate the complexity of retrofitting gas-powered boats. This is where ACEL and Electrified Marina see significant potential for collaboration.
As part of their long-term strategy, the two companies plan to co-develop electrified vessel packages specifically tailored for American customers. These packages will include not just motors, but fully optimized hulls, battery systems, controls, and charging solutions—all designed to work seamlessly together. Target audiences include recreational boaters, rental operators, tour companies, and eco-conscious marinas seeking to modernize their fleets with minimal operational disruption.
The companies are also exploring opportunities to expand into commercial marine segments, where emissions regulations and fuel costs are driving the need for cleaner alternatives. Whether it’s small passenger ferries, water taxis, or harbor workboats, the demand for electric propulsion is growing—and ACEL and Electrified Marina are positioning themselves at the forefront of this emerging market.
Empowering the Transition to Clean Waterways
The environmental case for electric propulsion is clear. Marine engines are among the least regulated internal combustion engines, emitting high levels of pollutants such as nitrogen oxides, hydrocarbons, and carbon monoxide. By transitioning to electric motors, boaters can dramatically reduce their environmental impact while also enjoying a smoother and more enjoyable on-water experience.
In addition to reducing emissions, electric systems offer significant operational advantages. With fewer moving parts, electric motors require less maintenance and experience fewer breakdowns. Their quiet operation allows for more peaceful cruising and a closer connection to nature—an increasingly valued benefit among recreational users.
From a regulatory perspective, the shift to electric boating is also being supported by local and federal initiatives aimed at reducing carbon footprints and protecting aquatic ecosystems. As legislation evolves to encourage cleaner marine alternatives, partnerships like that between ACEL Power and Electrified Marina will be crucial in providing the market with viable, scalable solutions.
A Partnership with Long-Term Vision
At its core, the ACEL-Electrified Marina alliance is more than a distribution agreement—it is a shared vision for the future of marine transportation. Both ACEL Power companies recognize that technological innovation alone is not enough to drive change; success will depend on accessibility, education, and trust.
Electrified Marina’s hands-on approach to customer engagement has already helped demystify electric boating for ACEL Power thousands of customers. Now, with access to ACEL’s advanced propulsion technologies, they are better equipped than ever to meet the evolving needs of the market.
Meanwhile, ACEL gains a valuable retail partner that understands the unique challenges of selling electric systems and has a proven ACEL Power ability to build lasting customer relationships. By working together, the companies hope to accelerate the industry’s shift toward a cleaner, quieter, and more sustainable future.
As ACEL Power and Electrified Marina deepen their collaboration, the partnership is expected to yield new products, reach new markets, and inspire a broader shift in how Americans think about boating. From lakefront homeowners to marina operators and commercial fleet owners, the demand for electric alternatives is growing—and now, thanks to this strategic partnership, the path forward is clearer than ever.
By blending technological innovation with real-world retail expertise, ACEL Power and Electrified Marina are setting a new standard for what’s possible in the electric marine industry. As electric propulsion moves from niche to mainstream, this partnership is poised to lead the way—one clean, quiet boat ride at a time.