NX China Hosts 17th Endowed Lecture and Scholarship Ceremony at Beijing Wuzi University
NX China, a key regional arm of the global Nippon Express Group (NX Group), recently held its 17th endowed lecture and scholarship award ceremony at Beijing Wuzi University (BWU), marking another milestone in its long-standing partnership with one of China’s most respected logistics education institutions. The event not only celebrated academic excellence and recognized promising students but also served as a platform for enhancing collaboration between the logistics industry and the academic sector, with a strong focus on nurturing the next generation of logistics professionals.
Deepening Ties with a Leading Logistics University
Established in 1980, Beijing Wuzi University is a specialized institution of higher education renowned for its strength in logistics, distribution, and supply chain management. Currently, the university is home to approximately 8,000 students across its nine undergraduate faculties and 28 departments. Among its standout academic units is the School of Logistics, founded in 2006, which has quickly earned a national reputation for excellence. The school offers comprehensive academic programs, advanced teaching infrastructure, and a dynamic research environment, making it a key incubator of future talent for the logistics and transportation industries in China and beyond.
NX China’s formal relationship with BWU began in 2012 with the signing of a strategic cooperation letter of intent. Since then, the two entities have worked closely to promote logistics education and training, contributing to both academic development and real-world application in the logistics sector. Over the years, NX China has made significant contributions to the university’s mission through initiatives such as the establishment of the “NX Scholarships,” the organization of regular endowed lectures, the hosting of “NX International Logistics Classes,” and the provision of support for various collaborative programs. These efforts are all part of a broader commitment to deepening the integration of academic knowledge with industry practice.
17th Endowed Lecture: Spotlight on Air Transport Logistics
The focal point of this year’s academic program was the 17th endowed lecture, held under the theme “Vocational Skills and Cutting-Edge Topics in Logistics: Air Transport Edition.” Delivered by Wenjun Li, Deputy Regional General Manager for the East Asia Region at NX China, the lecture provided students with an in-depth and accessible overview of the evolving air logistics landscape.
Drawing on a series of global case studies, Wenjun Li presented insights into major trends shaping the air transport sector, including increasing demand for cross-border e-commerce shipments, the impact of digital transformation on air freight operations, and the critical role of sustainability in shaping future logistics strategies. He also highlighted the technical and soft skills needed for success in this fast-paced and increasingly complex field—from operational planning and data analytics to international communication and regulatory compliance.
About 60 students attended the session, showing high levels of engagement and curiosity. During the interactive Q&A session that followed, students participated in spirited discussions on topics such as international freight forwarding, customs clearance procedures, and the challenges posed by geopolitical shifts on air cargo routes. The event provided a valuable opportunity for attendees to gain practical insights into the logistics profession while bridging the gap between classroom learning and real-world application.
Scholarship Ceremony: Honoring Academic Excellence and Ambition
Following the lecture, NX China hosted its annual NX Scholarship award ceremony, recognizing ten outstanding students from BWU for their academic performance, leadership qualities, and commitment to the field of logistics. Each recipient received a certificate of recognition and a scholarship grant, symbolizing not only a reward for their past efforts but also an investment in their future potential.
The presentation of the scholarships was accompanied by congratulatory remarks from NX China representatives and faculty members from BWU, who emphasized the importance of continued learning, innovation, and global thinking. The awardees were encouraged to view their achievements as the beginning of a lifelong journey in logistics—one that could have far-reaching impact on international trade, economic development, and environmental sustainability.
NX China expressed its hope that these scholars would go on to become influential contributors to the logistics sector, both in China and on the global stage. The encouragement reflected the NX Group’s broader vision of cultivating human resources equipped to tackle the challenges and opportunities of a globalized logistics ecosystem.
Long-Term Vision: Building the Future of Logistics
The event at BWU is just one example of the NX Group’s long-term commitment to corporate social responsibility and talent development. With operations spanning multiple continents, the Group believes that investment in human capital is essential not only for business growth but also for societal progress. By promoting industry-academia cooperation, NX aims to ensure that educational institutions are better aligned with the evolving demands of the logistics market.
In East Asia, where the logistics industry plays a vital role in regional trade and economic integration, NX China has taken a leading role in these initiatives. Beyond its collaboration with BWU, the company has been involved in a range of outreach and training programs aimed at enhancing logistics competencies and promoting sustainable practices across the industry.
For instance, NX has been involved in mentorship initiatives, vocational training sessions, and internship programs that provide students with direct exposure to supply chain operations. These activities not only support educational institutions but also allow NX to contribute to workforce development in line with the digitalization and greening of the logistics sector.
The Road Ahead: Continuing the Momentum
Looking ahead, NX China plans to expand and deepen its engagement with academic institutions like BWU. The company has indicated interest in co-developing curriculum modules, organizing site visits to operational hubs, and hosting joint research projects focusing on areas such as smart logistics, green supply chains, and cross-border digital trade. These initiatives are designed to give students a more holistic view of the logistics profession while offering tangible pathways to employment and innovation.
The 17th endowed lecture and scholarship ceremony at BWU not only highlighted the growing relevance of logistics in today’s globalized economy but also showcased the impact that purposeful collaboration between industry and academia can have. As the logistics industry faces growing pressure to become faster, greener, and more resilient, partnerships like that of NX China and BWU will play a pivotal role in equipping the next generation of professionals with the tools they need to succeed.
Through its enduring partnership with Beijing Wuzi University, NX China continues to demonstrate its commitment to the development of talent and the advancement of logistics education. The 17th endowed lecture and the 2025 NX Scholarship awards are more than ceremonial—they are affirmations of a shared belief in the power of education, innovation, and international cooperation. By nurturing young minds and supporting academic excellence, NX China is investing in a smarter, more connected, and more sustainable logistics future.
As NX China looks to the future, it remains steadfast in its mission to be a responsible corporate citizen and a catalyst for positive change in the logistics industry—both in East Asia and globally.