NX Vietnam Strengthens Community Engagement and Environmental Commitment Through Beach Cleanup at Ninh Chu Beach
Nippon Express (Vietnam) Co.Ltd, a subsidiary of NIPPON EXPRESS HOLDINGS, INC. has once again demonstrated its strong commitment to corporate social responsibility (CSR) and environmental stewardship. As part of its ongoing initiatives to contribute to local communities and promote sustainable practices, the company organized a large-scale beach cleanup activity at the scenic Ninh Chu Beach in Khanh Hoa Province, Vietnam. The cleanups were held on two separate occasions, Friday, June 27 and Friday, July 25, bringing together employees, community members, and company leaders in a collective effort to restore and protect the coastal environment.
This activity formed an integral part of NX Vietnam’s broader sustainability and community engagement strategy. It was designed not only to address the urgent issue of marine pollution but also to strengthen solidarity among employees, cultivate a deeper understanding of environmental challenges, and highlight the company’s role as a socially responsible global logistics leader.
Ninh Chu Beach: A Coastal Jewel Facing Environmental Pressure
Ninh Chu Beach, often described as “one of the most beautiful beaches in southern Vietnam,” has long been a favored destination for both domestic and international tourists. Known for its long stretches of white sand, crystal-clear waters, and tranquil atmosphere, it has been a natural attraction for beachgoers and an economic asset for the local community reliant on tourism.
However, in recent years, this natural treasure has faced mounting environmental challenges. Increased tourism, urban development, and a lack of proper waste management infrastructure have contributed to an alarming rise in litter along the shoreline. Items such as discarded plastic packaging, bottles, and cigarette butts have begun to threaten not only the beach’s pristine landscape but also marine ecosystems and wildlife.
Marine litter poses significant risks, including harm to fish, seabirds, and other marine organisms that mistake plastic for food. The degradation of the coastal environment also impacts local livelihoods, particularly those linked to fishing and tourism, which rely heavily on clean waters and a healthy marine ecosystem. Recognizing these challenges, NX Vietnam sought to make a meaningful contribution through direct action and employee participation.
Employee Participation and Team Spirit
Over the two days of cleanup activities, a total of 80 NX Vietnam employees participated enthusiastically in the initiative. Equipped with gloves, reusable bags, and other cleaning tools, employees worked in teams to collect waste scattered along the shoreline. Items retrieved included common pollutants such as single-use plastic packaging, plastic bottles, straws, aluminum cans, and cigarette butts—items that, while small individually, accumulate to create significant environmental hazards.
By the end of the cleanups, approximately 10 full bags of trash were collected and removed from the beach. While the sheer volume of waste was a stark reminder of the scale of the marine pollution problem, it also served as a powerful learning experience for participants. Employees reported that the activity gave them a deeper awareness of the environmental impact of everyday habits and a renewed motivation to reduce waste, both at work and in their personal lives.
The event was not just about removing waste—it was also about strengthening unity among employees. Through teamwork and collaboration, participants experienced firsthand the company’s values of responsibility, integrity, and commitment to sustainability. The cleanup became a bonding opportunity, reinforcing the importance of working together to achieve common goals, whether in environmental conservation or in daily business operations.
Corporate Social Responsibility in Action
CSR is a core element of NX Vietnam’s operating philosophy, and the company has consistently integrated sustainability and community service into its business activities. As part of the larger NX Group, which operates globally across logistics, transportation, and supply chain services, NX Vietnam recognizes the social and public responsibilities associated with being a leading player in the logistics industry.
The beach cleanup initiative at Ninh Chu Beach illustrates how the company translates its CSR principles into tangible actions. By mobilizing employees and dedicating company resources to community-based activities, NX Vietnam demonstrates that its commitment to sustainability extends beyond its logistics operations. These initiatives highlight the company’s dedication to protecting the environment, supporting local communities, and fostering a culture of responsibility within its workforce.
Raising Awareness and Driving Long-Term Impact
One of the key goals of the cleanup initiative was to raise awareness—both within the company and in the broader community—about the urgent need to address marine pollution. Litter on beaches is not just a local problem; it is part of a global environmental crisis that requires collective action from businesses, governments, and individuals alike.
Through their direct involvement, employees gained an appreciation for the scale of the issue and the importance of making sustainable choices in their daily lives. The experience encouraged them to adopt practices such as reducing single-use plastics, supporting recycling efforts, and advocating for environmental protection within their personal and professional networks.
At the same time, NX Vietnam hopes that the visibility of the cleanup efforts will inspire other companies, organizations, and community members in Khanh Hoa Province and beyond to engage in similar environmental initiatives. The company recognizes that solving the problem of marine pollution requires collaboration across all sectors of society, and it is committed to playing its part in that collective effort.
Commitment to Sustainable Societies
The beach cleanup at Ninh Chu Beach is just one of many initiatives undertaken by NX Vietnam and the broader NX Group to promote sustainability and fulfill their social responsibilities. Going forward, the company plans to continue engaging in activities that support environmental protection, community development, and social welfare.
As a logistics company, NX Group understands its unique position in contributing to global sustainability. From reducing greenhouse gas emissions in transportation to promoting green supply chains and engaging in local community initiatives, the company aims to align its operations with the long-term goal of achieving sustainable societies.
The recent cleanup demonstrated that even simple, hands-on activities such as picking up litter can create meaningful change—by protecting ecosystems, educating individuals, and strengthening community ties. For NX Vietnam, this activity was not an isolated event but part of a continuous journey toward sustainability.
The successful beach cleanup initiative at Ninh Chu Beach underscores NX Vietnam’s dedication to its corporate mission of contributing positively to society while maintaining strong business operations. By combining employee engagement, environmental action, and community collaboration, the company has set an inspiring example of how businesses can go beyond their core operations to create lasting impact.
In collecting waste, raising awareness, and fostering unity, NX Vietnam has reinforced its role as a responsible corporate citizen and a trusted partner in building a sustainable future. The company remains committed to ongoing CSR activities, active communication with local communities, and environmental stewardship. Through these efforts, NX Vietnam and the NX Group continue to work toward their vision of realizing sustainable societies for generations to come.