DAT iQ Showcases Advanced Freight Intelligence and Security Solutions at Manifest Vegas 2025
DAT Freight & Analytics Brings Industry-Leading Innovation to the Largest Supply Chain Gathering
DAT Freight & Analytics is set to make a significant impact at Manifest Vegas 2025, the premier global event for supply chain technology and logistics professionals. Taking place from February 10-12, this event will provide an exclusive platform for showcasing DAT’s industry-leading freight intelligence solutions, including the advanced DAT iQ analytics platform for shippers and an innovative carrier identity-authentication system for DAT One customers. With the transportation industry facing a volatile year, DAT aims to equip shippers, brokers, and carriers with the essential tools to navigate the complexities of the market with confidence and efficiency.
Addressing Market Volatility with Advanced Analytics
The freight and logistics sector is entering 2025 with a unique blend of challenges and opportunities. Economic shifts, fluctuating fuel costs, supply chain disruptions, and ongoing regulatory changes are creating an environment where strategic decision-making is more critical than ever.
Jeff Clementz, CEO & President of DAT, emphasized the significance of DAT’s presence at Manifest Vegas:
“Already, 2025 is generating volatility and opportunity for shippers and freight brokers,” said Clementz. “Manifest is a great place to learn how we equip customers with the analytics and security solutions they need to build trusted relationships and navigate the evolving market.”
DAT’s comprehensive suite of products and services is designed to provide real-time insights and predictive analytics, helping businesses make informed decisions that optimize profitability, efficiency, and security in freight operations.
Unveiling Industry-Leading Freight Intelligence Solutions
At Manifest Vegas, DAT will present a range of solutions tailored to shippers, brokers, and carriers, enhancing their ability to respond to market changes proactively. These solutions include:
1. DAT iQ Benchmark – Elevating Freight Rate Intelligence
One of the key highlights at the event will be DAT iQ Benchmark, an industry-leading analytics platform designed to offer shippers and brokers deep visibility into freight rates. This powerful tool provides:
- Unmatched rate visibility and validation – Users gain access to one of the most comprehensive freight rate databases, ensuring they have accurate and reliable pricing information.
- Network analysis and predictive insights – By analyzing historical trends and current market conditions, the platform enables businesses to plan and adapt proactively.
- Pricing models built on $1 trillion in transactions – Since 2010, DAT has processed vast amounts of customer-submitted freight transactions, allowing its predictive analytics models to offer the most precise forecasts in the industry.
By leveraging DAT iQ Benchmark, shippers and brokers can ensure competitive pricing, improve procurement strategies, and enhance negotiation leverage with carriers, ultimately reducing transportation costs and boosting operational efficiency.
2. Carrier Management Suite – Enhancing Security and Trust in Freight Matching
The logistics industry is constantly battling fraud, identity theft, and security threats. To combat these issues, DAT will unveil its Carrier Management Suite, an innovative carrier authentication system built directly into the DAT One freight-matching network.
- Seamless carrier vetting and onboarding – The system eliminates the need for third-party authentication services by integrating vetting tools directly into the freight-matching platform.
- Fraud prevention through real-time verification – The Carrier Management Suite enables brokers and shippers to verify carrier credentials instantly, ensuring they work only with legitimate and qualified transportation providers.
- Efficient load tendering and tracking – Users can onboard, monitor, and tender loads with confidence, significantly reducing the risk of fraudulent activities and improving supply chain security.
By integrating these capabilities, DAT is setting new standards for trust and transparency in freight transactions, allowing businesses to operate with confidence in an increasingly complex logistics landscape.
3. Trucker Tools – Revolutionizing Freight Tracking and Carrier Identity Validation
Following DAT’s acquisition of Trucker Tools in December 2024, the company will also showcase the innovative tracking and carrier identity solutions provided by Trucker Tools.
- Telematics-driven freight tracking – Trucker Tools’ real-time tracking solutions use telematics and GPS technology to provide accurate, real-time location updates for freight in transit.
- Enhanced carrier identity validation – Ensuring the legitimacy of carriers is a critical concern, and Trucker Tools provides industry-leading verification solutions to mitigate risks associated with fraudulent activities.
- Strategic broker support – The solutions designed by Trucker Tools will be demonstrated at Booth 411, offering brokers a chance to explore how advanced tracking technologies can improve efficiency and security.
This strategic addition to DAT’s portfolio underscores its commitment to enhancing end-to-end freight management, ensuring seamless coordination between brokers, carriers, and shippers.
Connecting with DAT at Manifest Vegas
Industry professionals attending Manifest Vegas will have multiple opportunities to engage with DAT representatives and explore how its solutions can help them thrive in the current freight environment.
Booth Engagements and Networking Opportunities
- Visit DAT at Booth 1032 to experience live demos, gain insights from industry experts, and explore the latest developments in freight intelligence.
- Stop by Trucker Tools at Booth 411 to learn more about their cutting-edge tracking and carrier validation solutions.
Exclusive Shipper Reception – February 11
Shippers attending Manifest Vegas are invited to join DAT’s Shipper Reception on Tuesday, February 11, for an exclusive networking event.
- Meet industry thought leaders – Engage with DAT Chief Scientist Dr. Chris Caplice and the DAT iQ team to discuss data-driven strategies for overcoming supply chain challenges.
- Build valuable connections – The reception offers an opportunity to network with peers, share experiences, and gain insights into best practices for freight management.
- Learn about new advancements – Attendees will get an inside look at the latest enhancements to DAT iQ Benchmark and Carrier Management Suite that can drive greater efficiency in their operations.
Attendees can visit the DAT booth for more details about this premier event and how to secure an invitation.
One-on-One Meetings with DAT Experts
For those seeking tailored guidance on how to navigate the evolving freight market, DAT offers the opportunity to schedule dedicated meetings with its experts. These one-on-one sessions provide shippers, brokers, and carriers with personalized insights into optimizing their supply chain strategies using DAT’s advanced analytics and security solutions.
A Commitment to Innovation and Market Leadership
DAT Freight & Analytics has long been recognized as a leader in freight data intelligence, providing critical insights and technology solutions to the transportation and logistics industry.
Company Overview:
- Largest truckload freight marketplace in North America – Facilitating more than 400 million annual freight matches.
- Extensive market data coverage – Managing $150 billion in annual freight market transactions.
- A legacy of excellence since 1978 – With over four decades of experience, DAT has consistently set the benchmark for freight analytics and market intelligence.
- A part of Roper Technologies (Nasdaq: ROP) – As a constituent of the Nasdaq 100, S&P 500, and Fortune 1000, DAT benefits from the robust financial and technological backing of one of the world’s leading tech firms.
Conclusion: Shaping the Future of Freight Intelligence
As the freight industry navigates an unpredictable and rapidly evolving landscape, DAT Freight & Analytics remains at the forefront of innovation, providing essential tools and insights for shippers, brokers, and carriers. Manifest Vegas 2025 offers an unparalleled opportunity for industry professionals to explore cutting-edge freight intelligence solutions and gain a competitive edge in the marketplace.
With its advanced analytics, real-time security solutions, and a commitment to industry excellence, DAT is not just responding to market challenges—it is actively shaping the future of freight logistics.
To learn more, visit DAT at Booth 1032 or Trucker Tools at Booth 411 during Manifest Vegas 2025 and discover how DAT’s technology can transform your freight operations for success in the year ahead.